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Halloween Arrives Tonight But It Will Be Hard to Beat Ari Goldberger's Mischief Night in Margate!

Ari Goldberger is known throughout the industry as one of the best domain  attorneys and brokers in the business,  but it looks like it's time to add another title now. The over-the-top Halloween themed extravaganza Ari staged at his Margate City, New Jersey home Saturday night (October 28) made it clear he has world class event producer chops as well. 

Ari poured weeks of work and blood curdling expense into preparations for his Mischief Night in Margate. As a mind boggling array of Halloween decorations started appearing on his lawn a month ago, curious crowds and representatives of local media outlets started showing up to find out why one of the most stately homes in the neighborhood was morphing into a ghastly haunted mansion before their very eyes.

At right: The maestro of mischief, Ari Goldberger, ready to lure unwary Margatians into his lair.

Above: A shot of Ari's front lawn taken weeks ago in a still early stage of preparations for the
Mischief Night in Margate City, New Jersey
that finally arrived Saturday night (October 28).

Below: On the night of the big show the home was taken over by all manner of ghosts and goblins, including the scariest apparition of them all - disco dancers brought back to life decades after we thought they had been dead and buried in the 1970s!

Above: Ari Goldberger, clearly possessed by the spirit of John Travolta
ready to lead his minions in reeking havoc in Margate City, New Jersey.

We connected with Ari to find out what compelled him to welcome hundreds of hard core Halloween aficionados into his home. "I have always enjoyed throwing parties and doing events," he explained. "As a kid, I organized carnivals for charity, and always organized an end of the year surprise party the last day of school. In high school, I organized dances. As an adult, I’ve thrown some fun and elaborate parties like the 50th anniversary of the moon landing in 2019, my son’s Bond-themed Goldberger bar mitzvah, and the Safari with Ari jungle theme party last summer"

"I love surprising people, bringing joy and happiness to others and sharing in it. Planning these events is how I express my creativity, engage with the world, and fully self-actualize. It’s who I am."  

Ari added, "Halloween is the perfect setting for a special event. Not only do I do a fun party but I decorate the outside of the house. This year was especially over the top and hundreds of visitors have come from near and far to see it. I’ve been amazed at the appreciation and admiration expressed by so many. The looks of awe on kids and adult faces makes all the hard work worthwhile. I worked at least 6 to 8 hours every non-rainy day since September. But it’s fun for me. It’s play!"

Above: A  good doorman is hard to find these days but Ari got this guy to work cheap because he was just laying around (actually laying underground) doing nothing anyhow!

At right and below: Even ghosts, ghouls, goblins and monster have got to eat and people who go to Ari's parties never go home hungry.

"What I’ve learned from all of the visitors is everyone loves Halloween because it’s for everyone, regardless of religion, ethnicity or political view,' Ari said. "It shows that we have lots in common. Everyone loves candy, even if some prefer Mounds to Almond Joy. It teaches us that we can be happier together as fellow citizens if we remember that. This is a foundation to teach us that we are stronger when unified along those core basic principles of life, liberty and the pursuit of happiness in which we all share."

Above: Of course, there is such a thing as too much food, drink and frivolity 
as some of the guests who wound up in the pool learned the hard way!

Below: Still, most carried on in the proud tradition of Scarlett O'Hara 
and danced the night away declaring, "I will think about that tomorrow!'

While Ari left no stone unturned to make sure guests had an unforgettable time, he had much more in mind than just fun when producing Saturday night's event. "We have allowed our greatest strength, our diversity, to be turned against ourselves as a weapon to divide and weaken us. The power is in our unity and common celebrations like Halloween can be a metaphor for how we get back to enjoying this great country together, seeking unity on things with which we agree and celebrate. We can come together, just like we do for trick or treat. No one asks who you voted for before they drop a treat in your child’s bag!"

In pursuit of that mission Ari made sure there was something for everyone to enjoy Saturday night, including horse drawn carriage rides around Margate City (below).

Above: there was even a photo booth where every guest could have a picture taken as a memento from the big night. Below are some film strips featuring some of the colorful faces in the crowd.

There were several well-known figures from the domain industry in the crowd. At far right in the third row above is attorney Brett Lewis who arrived as his hilarious alter-ego Mulletman! At far right below is veteran domain investor/developer Steven Kaziyev. We have to think people were a bit surprised that stylish Steven didn't bother to dress up for the party, rather than just showing up in his every day attire!

Asked for his assessment of how everything went, Ari said, "I’m amazed. We had 425 guests. It was smooth as can be. We had 4 bars to spread out the crowd. Guests were given one of four colored l wristbands which were associated with designated bars. I decorated the outside and inside, having removed all the furniture from the first floor. The party flowed from front yard to tented driveway, to backyard to first floor to basement."

"People loved it, most were amazed and had never seen anything like it. That was my goal and I accomplished it. Of course, I had help from a bunch of friends. Thanks to Bill, Steve, Marla, Maddie, Andy, Joey, Maz, Justin, Bill the DJ and the amazing staff at Foodarama caterers!"

With Ari's admitted obsession with exceeding people's expectations, we asked him what he could possibly to do top top himself next year. "Next year year will be even better!" Ari declared. "The problem is I think more than a thousand will want to comes, so I may do a fundraiser."

When it comes to throwing a party, 
Ari does not clown around!

As we noted in a DNJournal Cover Story about Ari, written way back ih 2006, fundraising for charity is something he has been doing since he was a kid, so that could certainly happen. Still, given Ari's propensity for springing surprises, there is no telling what he will come up with next!

(Posted October 31, 2023)   

*****


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