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My TRAFFIC 2014 / Miami nominations
Being nominated is often more important than winning an award. I didn’t come up with this remarkable observation, Frank Schilling did – despite winning the Domainer of the Year award three times at TRAFFIC. Nomination is an indication of appreciation, a floating pointer above one’s virtual head stating “they a...
Acro - Saturday, August 23, 2014 - 15:55
TRAFFIC ballot: Let women take the lead
There is no doubt that every industry is male dominated due to an artificial imbalance caused by our very own society. This does not mean women professionals aren’t as good, it means they aren’t given equal opportunities to show their skills in a professional setting that respects and emphasizes their contribution. ItR...
Acro - Thursday, August 21, 2014 - 12:59
The mysticism of the new World Trade Center logo
When designing the logotype of a brand, it is important to define some limits to how much information it delivers. Brand redesign is a task that can lead to inadvertently stuffing too many hidden messages into a logo, leading to what I call ‘brand mysticism.‘ Airbnb fell prey to that recently, with a redesign that […...
Acro - Monday, August 18, 2014 - 14:22
Huion GT-220 drawing tablet: Owner’s review
After roughly seven years of using a Wacom Cintiq 12WX, it was time to upgrade. Two options were available: stick with Wacom and fork out $2,000 for the Cintiq 22HD or go with an alternative tablet from the emerging Chinese market. As an Adobe Suite user, the issue of drivers steered me further away from […]
Acro - Thursday, August 14, 2014 - 22:26
Grassroots movements move any industry forward
The propelling force of any industry, domaining included, is the people that form it. Beyond any unions, organizations, associations and clubs, the core of any industry is what constitutes the grassroots movement it’s defined by. The domain industry is not an exception, and this is witnessed daily in the wide variety of scope a...
Acro - Monday, August 11, 2014 - 18:10
The never-ending ‘Squatter’ vs ‘Investor’ debate
Cybersquatter. These days the media reports seem to drop the “cyber” part; an apparent fallout with the writings of William Gibson and his “cyberpunk” novels. Squatters are, according to the popularization given to the term by various digital pulp media, anyone who decides to spend money on a domain and hold i...
Acro - Friday, August 8, 2014 - 16:41
Domain theft is a threat to your business
A major Internet publication is currently working on an extensive article covering the theft of domains, and they reached out to consult me on such incidents. Over the course of a dozen or so years, I’ve assisted with the identification and recovery of roughly twenty domains, in more than ten individual cases. I don’t kee...
Acro - Thursday, August 7, 2014 - 9:43
A penny for your email thoughts
Receiving my first true “Internet email” 20 years ago, generated some odd waves – like opening gifts on Christmas day. Years prior, the use of similar email at college to communicate with European universities had nothing of the same effect; the late 80′s were clearly focusing on a still unknown future, with i...
Acro - Tuesday, August 5, 2014 - 13:18 ticket response breaks new ground
I do not respond to domain inquiries during the weekend. It’s a personal choice, and it gives both myself and the potential buyer the opportunity to think things over for 48 hours or so. Obviously, weekends are also meant to be used as time to tone down from the weekly work load. In the past, […]
Acro - Monday, August 4, 2014 - 12:35
Domain lists look better when sorted alphabetically
I’ve perused lengthy lists of domains for sale on forums for more than a decade. A large part of my domain portfolio was acquired from dictionary drop lists, from a now defunct service called DomainsBot, between 2000 and 2002. These lists contained thousands of domains in random order. To go through the lot, I had […]
Acro - Saturday, August 2, 2014 - 14:31
How to handle bogus domain offers
On average, I receive three to five bogus offers for domains in my portfolio, every week. These offers are either clearly over the top offers, e.g. seven or eight figures USD, or inquiries without a dollar figure that provide bogus contact information. In the past, I used to respond to each and every such inquiry, […]
Acro - Thursday, July 31, 2014 - 8:31
Digital assets are worth less without a brick and mortar business
One of my clients has strong ties with the former DEC/Digital in Maynard, Massachusetts. The recent auctioning of several digital assets of the former company, that was absorbed by Compaq and eventually Hewlett-Packard, adds a sad epitaph to the region’s tech sector. My client is a corporate veteran that has lived the 70′...
Acro - Friday, July 25, 2014 - 17:50
GoDaddy auctions + lousy customer service = moving my domains out
After 14 years of on/off relationship with GoDaddy, it’s game over and I’m in the process of moving out every single one of my 250+ domains there. GoDaddy failed miserably to acknowledge and satisfy a simple customer request, preferring to keep $14 instead of retaining a customer. The GoDaddy customer representative and t...
Acro - Wednesday, July 23, 2014 - 19:0
Afternic – A pleasant surprise of a domain acquisition venue
Like many other domain investors, I received the news of Afternic’s acquisition by GoDaddy last year with mixed emotions. Giant companies that incorporate other smaller entities into their business structure, are never good news for the smaller company and its employees. However, Afternic doesn’t seem to have lost any of ...
Acro - Tuesday, July 15, 2014 - 19:35
When the reserve is nothing but a bait number
Maintaining the dual roles of domain buyer and domain seller, is not an easy task. One has to juggle between these two roles – rolled together into the joint function of “domain investor” – and keep an objective approach to business. As a domain seller, whenever I offer domains for sale on various venues, if [...
Acro - Monday, July 14, 2014 - 14:38
Swimming in a sea of domain freebies
A little over a week ago, I asked Network Solutions and XYZ to “cut the bullshit” and end the blind give-away promotions that have polarized the domain industry and have created artificial registration numbers. Not to mention, both companies involved lost a substantial amount of “face” in the industry. Despite...
Acro - Friday, July 11, 2014 - 13:42
Close the domain deal quicker with a not-so-appealing alternative
Happy July 4th and TGIF. I’ve seen some lengthy, multi-part “instructions” recently about how to close domain deals. Things aren’t that complex, really. Deals begin with an offer and/or a quote. If the offer or the quote aren’t accepted, we move onto what I call “the not so appealing alternative.&#...
Acro - Friday, July 4, 2014 - 17:3
XYZ / Network Solutions: Cut the bullshit already!
In case you were wondering whether the infamous XYZ promotion by Network Solutions has stopped or not, I can assure you it’s still going full force. With more than 200,000 .XYZ domain names under the management of Network Solutions, it’s mathematically certain that these are all automatic registrations via an XYZ / NetSol...
Acro - Wednesday, July 2, 2014 - 15:37
If you send me unsolicited emails, your disclaimers are invalid
Unsolicited email, aka “spam”, has been the single most annoying and time-consuming element on the Internet. More than twenty years ago, when I first received such “random” emails, I used to regard them as an entertaining departure from the stack of business emails that filled my inbox. Most of the spam that m...
Acro - Tuesday, July 1, 2014 - 11:19
Consumers care about brands
The consumer world runs on brands. Household names are associated with products and services, not because of their dot or TLD, but because of the creative part that tags them. Products and services are in turn familiar items due to relentless advertising, that generates familiarity with the name. It’s how it’s been done f...
Acro - Monday, June 23, 2014 - 18:50

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