SullysBlog.com NEWS

The Alternate TLD Test: When Does the Extension Help the Name?  61
I still think .com is the best extension. That's not a brave position to take in this world. Given the choice between the exact match ...
SullysBlog.com - 15 hr 30 min ago
Listing a Domain Is Not Marketing It  96
One of the biggest blind spots in domaining is how passive most marketplaces still are. For years, the basic model has been simple. Put...
SullysBlog.com - Monday, May 25, 2026 - 5:59
AI Is a Keyword, Not a Business Model  112
AI is one of those domain trends that makes sense right away, which is probably why it is so easy to overdo. The category is real. Comp...
SullysBlog.com - Friday, May 22, 2026 - 5:14
The Buyer Does Not Care How Long You Waited  88
One thing I think domainers sometimes forget is that the buyer does not care how long we have owned the domain. We care. We remember wh...
SullysBlog.com - Thursday, May 21, 2026 - 5:42
What does a dot Team name bring to the table?  110
I came across Remote.Team and the first thing that caught my eye was the domain. Remote.Team is one of those names that says exactly wh...
SullysBlog.com - Friday, May 15, 2026 - 5:8
The 1% Edge in Domaining  109
Maybe a year ago, I read Atomic Habits, a book my daughter kept telling me to pick up. The idea that stuck with me was that tiny improv...
SullysBlog.com - Wednesday, May 13, 2026 - 5:46
Would $50,000 make you a .ART fan?  111
When I see a registry launching an award, my first instinct is usually to roll my eyes a little. Is this actually about the artists, or...
SullysBlog.com - Monday, May 11, 2026 - 9:40
We Only Like Appraisals When They Agree With Us  194
Domainers have a strange relationship with automated appraisals. When the number is low, the tool is garbage. When the number is high, ...
SullysBlog.com - Friday, May 8, 2026 - 15:41
Domainers Are Too Good at Explaining Why a Name Could Sell  133
One thing I think domainers get really good at, maybe too good at, is explaining why a name could sell. On the surface, that sounds lik...
SullysBlog.com - Wednesday, May 6, 2026 - 5:12
They Own Here.org. That Alone Made Me Want to Ask Questions.  95
I reached out to Annalisa Dias because I wanted to understand what happens when a four-letter .org domain becomes the front door for on...
SullysBlog.com - Wednesday, April 29, 2026 - 5:27
Domain Marketplaces Are Done Waiting for Buyers  170
For a long time, selling a domain online has been a pretty simple setup. List the name, set a price or invite offers, point the landing...
SullysBlog.com - Monday, April 27, 2026 - 11:33
Cloudflare Just Removed The Last Thing Protecting You From Bad Registrations  159
For a long time, buying a domain still felt like a separate act. You had an idea. Then you had to stop, go to a registrar, search the n...
SullysBlog.com - Friday, April 24, 2026 - 5:32
Ruurtjan Finally Got His .Com  98
Back in October 2023, I interviewed Ruurtjan Pul about nslookup.io and whatismyisp.com . One line stuck with me. When I asked how diffe...
SullysBlog.com - Wednesday, April 22, 2026 - 5:13
He Bought Equip.co for $25,000. Here’s Why the .co Was Worth It  133
I came across Equip.co and the first thing I noticed was the domain: Equip. One word. Clean, strong, and perfectly on-theme for a hirin...
SullysBlog.com - Monday, April 20, 2026 - 9:13
You Saw the Price. You Missed the Point.  165
Not every sale signals a trend. Sometimes it just signals quality. That is an important distinction and I do not think enough people ma...
SullysBlog.com - Wednesday, April 15, 2026 - 7:47

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